09/2019

Startups in Cardiff

Startups in Cardiff tracked by The Mailing Company across all sectors and compared against national statistics for new businesses.

STARTUPS Born Last Month

348

Total new company registrations went down from 414 to 348 ▼-16% between July and August.

The capital city of Wales, Cardiff is at the centre of growth in the Welsh Economy and is responsible for nearly 20% of Welsh GDP (gross domestic product). Once a centre of coal and steel production, Cardiff is now home to the Welsh media with ITV Wales, BBC Wales, and S4C all having studios in the city. The economy in Cardiff relies heavily on the finance, retail, media and tourism sectors. The city has undergone major regeneration in recent years which has helped to significantly increase the levels of tourism in the area.

The largest sector in the city is public administration, health and education which employs 32% of the city’s workforce, this is followed by retail and tourism with 20.4% and financial and business services with 20%. The retail industry in the area enjoyed a significant boost in 2009 with the opening of the St David’s Centre, one of the largest shopping centres in the UK. In recent years there has also been growth in the construction, transport and communications industries, mirroring that of national trends.

Cardiff Startups by Industry Classification

Comparing the top 25 most popular types of business in Cardiff for recent new businesses started. Change indicators show percentage difference between the two periods displayed for actual numbers recorded.
SectorAugustJuly
Other letting and operating of own or leased real estate27 ▲8%25
Buying and selling of own real estate23 ▲35%17
Other service activities n.e.c.16 ▲23%13
Other business support service activities n.e.c.14 ▲75%8
Retail sale via mail order houses or via Internet13 13
Management consultancy activities other than financial management10 ▼-52%21
Information technology consultancy activities10 ▲11%9
Other human health activities10 ▲25%8
Management of real estate on a fee or contract basis10 ▲25%8
Other retail sale in non-specialised stores7 ▲133%3
Temporary employment agency activities7 ▲133%3
Sale of used cars and light motor vehicles7 ▲17%6
Licensed restaurants7 ▼-30%10
Event catering activities6 ▲20%5
Business and domestic software development6 ▲50%4
Development of building projects5 ▼-29%7
Other information technology service activities5 5
Other engineering activities5 ▲25%4
Dormant Company5 ▲400%1
Other food services5 ▲inf%
Hairdressing and other beauty treatment4 ▼-33%6
Activities of other holding companies n.e.c.4 ▼-20%5
Other building completion and finishing4 ▼-20%5
Take-away food shops and mobile food stands4 ▼-73%15
Child day-care activities4 ▲100%2

Top Cardiff Startup Sectors

These are our groupings of SIC codes to obtain a clearer view of the new business startup environment.  The change indicators are how far Cardiff statistics differ from national averages for the same period.  These figures represent the percentage of all startups, nationally or locally, that fall into each particular category (NB: so when comparing Cardiff to National, you’re looking at the proportional difference not absolute)
Top 15 Startup Sectors in Cardiff
Real Estate14.92% ▲48%
Retail8.39% ▲9%
Food & Beverage Service6.76% ▲10%
Construction5.59% ▼-42%
Other Professional Services5.36% ▼-16%
Health & Medical Services4.66% ▲60%
Other Support Activity4.43% ▼-11%
Other Services3.73% ▲5%
Motor Trade3.03% ▲66%
Wholesalers & Agents2.80% ▼-22%
Residential Care & Support2.80% ▲79%
Financial Services2.56% ▼-15%
Transportation2.56% ▼-33%
Facilities Management2.33% ▲48%
Human Resources2.33% ▲37%
Top 15 National Startup Sector Activities
Real Estate10.08%
Construction9.70%
Retail7.67%
Other Professional Services6.37%
Food & Beverage Service6.13%
Other Support Activity4.97%
Management Consulting4.17%
Transportation3.80%
Wholesalers & Agents3.57%
Other Services3.56%
Financial Services3.02%
Health & Medical Services2.92%
IT Consultancy2.61%
Education2.39%
Software Publishing & Development2.02%
Startups Analysed By Industry

Director Profiles

Honorific Titles

Percentage frequency of different titles used by directors starting companies in the period. We can reasonably assume that the majority of “Mr” are male, and “Miss,Ms or Mrs” are female, thereby giving us a male / female ratio of .

M/F Ratio

1:1

Mr65.42%
Mrs12.44%
Miss8.46%
Unknown7.96%
Ms3.73%
Dr1.49%
Prof0.25%
Professor0.25%

Age & EXPERIENCE

These are the approximate age ranges for the directors who are involved with the companies started in the period, along with the average number of directorships held when they started their new business.

31-4033.58%
41-5022.14%
21-3021.39%
51-6013.43%
Over 607.71%
Under 211.74%

Experience

The average number of active directorships held by this sample is 1.24 (nationally for the same period it’s 1.29)
Sample Size

199

Data prepared by The Mailing Company – providing continuous, targeted automated direct mail.